This task involves examining how customers perceive and interact with a brand, using both text analysis and visual data. It aims to understand the brand's impact on its audience by exploring consumer behaviors and attitudes.
Waldo is an online service designed to analyze a brand's opportunities, competitors, and audience. It offers both free and paid plans, accessible via its website. Users must sign in with Google, provide an email, and register an account. Waldo automates research, generating insights and editable documents for sharing, while ensuring data reliability through citations, fact-checking, and filtering to trusted sources.
